Increased awareness has hanged the traditional news
clippings to a more specialized Media monitoring exercise.
Based on individual client requirements and usage,
we now offer a plethora of products and services.
Our forte is to custom design services for our subscribers
to suit the specific needs of every organization.
Some of our products and service offerings include:
• H-clips - Traditional Hardcopy format
of clippings on your table every morning.
• e-clips - Clippings by e-mail in your
mailbox when you arrive for work.
• RUCDS Clips - Clippings with a database
on your desktop every morning.
• Media-Buzz - Monthly Clippings with
a database on a CD for archival purposes.
• Press-trac - Periodic Report in “At-A-Glance”
format for tracking the press.
• WebMon - Monitoring of News websites
for the latest happenings.
• Media Monitor – The INTRANET interface
for integrating the Press Clippings service with the
intranet at the client end.
• Em-track – Tracking of Electronic
Media and the news that happens around the clock on
all premier Television News Channels
• MER – a monthly analytical evaluation
of the published stories, both qualitative and quantitative.
An essential tool for media planning and buying strategy.
We specialize in custom-designing a combination of
services for your organization to meet all the needs
of media monitoring at par with the best international
practices.
Publications Monitored
We presently have three Operation Centers in Delhi,
Bangalore and Hyderabad. Delhi being the operational
headquarters, we also source and monitor publications
from various other cities in the country. The outstation
publications are normally included in the following
days coverage. Attached herewith is the List of Publications
that are covered by us presently, by our 3 - centers,
for your reference and records.
Delivery of Clips
We specialize in the electronic format of delivery,
which in turn permits paper-less distribution of clips
within an organization. The clippings are delivered
by e-mail every morning before 10:00 AM. The clippings
for Delhi Publications will be delivered the on all
working days by 10:00 AM, while for outstation publications
clips will be delivered the following day. On all
Sundays and other holidays, the clips will be delivered
on the following working day.
